Send mail to Chris
Live deep. Travel far. Engage creatively.
chrisworth.com
Google
 
the one percent principle
 
 
home > one percent principle
 
 
  In addition to the tips for successful living, I follow the One Percent Principle. It's simple: whatever you choose to do, try to get into the top one percent of it.
  Very important, that one in a hundred. Note it's not one in a thousand, or a million. The point is that to be better than almost anyone at almost anything, you don't need to be the absolute greatest; you only have to be in the top 1%. Beyond that, you're limiting your options - because you'll be devoting so much of your life to moving up the rankings, you'll never have time for anything else. Having the top 1% as a target gives you purpose and provides you with far more benefits than almost anyone else enjoys.
  There's another reason to adopt the one percent principle. Because following it tells you when to stop. If you've made it into the richest, or most successful, or most intelligent 1% of people, there's no real reason to go any further; maintain it at that level, and try something else. You'll grow old well-rounded and interesting.
  Here's how it works...

  Fitness. The physically fittest 1% of the population are healthy and happy people. The fittest .01% aren't, because they're on restricted diets and injure themselves all the time in order to train for whatever their specific sporting event is. So I looked at some insurance tables, and worked out what the top 1% does. It turns out they exercise at least once a day, practice more than one sport, and have resting heart rates below 55. So I took up Triathlon training, and now swim, cycle, and run at least four times a week. I'm now in the fittest 1% of people for my age group, with a resting heart rate of 49.

 Health. Some people sneeze and cough all the time... and some don't. Only one percent of people take fewer than one sick day every year; getting into that group isn't really that hard. It just means keeping an eye on your diet, watching the weather, thinking preventative rather than curative, and popping a handful of vitamins at the first tickle of your nose. A positive mental attitude also helps.

  Skills. I've got some way to go on this one. But the principle is that you learn to do things yourself instead of paying experts to do them. It's not really that difficult to build up a bike, or screw together your own PC, or design your own website, yet only a small percentage of people can do these things. Learning them puts you into the top 1% in each of these activities.

  Work. I'm not the world's best copywriter. Because to be the best, you have to live and breathe the advertising business dawn to dusk... and there's more to life than media. But I think I'm in the top one percent, judging by my day rate and the people who are happy to pay it. And since very few companies employ more than a few hundred people of any one job description, reaching the top 1% will always make you the best guy for the job in your boss's eyes.

  Income & wealth. Harder to achieve this - but not as hard as you think. In the UK, to get into that 1% currently needs an annual income of £98K, and I'm some way short (most years, anyway.) But the point is it's a target to aim for. When you look at wealth rather than income for the UK, the picture's surprising. To join the wealthiest 1% of one of the world's richest countries, you need less than £1m.

  Possessions. This one's easy. Never trust a bargain and always go for quality. If the things around you are in the top 1% of their classes - Global kitchen knives, my bike's XTR groupset, Armani T shirts - they'll inspire you to get into the top 1% in other areas.

  Knowledge. There are only about 200 truly great works of literature; only about a hundred works of classical music that matter; only a dozen operas and fewer than 500 songs. Get to know this set of works, and you're instantly in that group with a broader cultural base than 99% of people.

  Intelligence. We're all born with the same grey flesh inside our heads; being intelligent is simply a choice, not something programmed into you. According to IQ tests and the like, I'm well into that top 1%. (On the British Cattell scale the breakpoint's about 140.)

  Cooking. Okay, I'm in a group of 1%, but some would argue it's at the wrong end of the skills scale. Still, another thing to aim for.